Sfide di innovazione e campagne di idee

Innovations are at the heart of every successful company. Idea campaigns and innovation challenges are an effective tool for actively promoting innovative strength in companies.

• They enable all participants to creative potential to mobilize and to be able to send their ideas.
• They offer companies an easy way to Creativity and innovative power to release and use their employees in a targeted manner.
• They promote the Communication and collaboration. By working together on a specific topic, employees can learn from each other and gain new perspectives.
• They increase the Motivation and satisfaction. Employees who can contribute their own ideas feel valued and motivated.

Keyword “Decentralized Innovation.” For innovation activities to be successful, it is important that all departments can actively participate in them and that all employees are involved in the innovation process. This is a key success factor for increasing innovative spirit and attracting new ideas from all areas of the company.

Operate internal with ease innovation, Co-creation with customers and suppliers and completely Open Innovation operate. AnyIdea offers a variety of features that make it easier to carry out idea campaigns and innovation challenges and take your innovation activities to a new level!

• Efficiency: All relevant information is available in one place in a structured way. AnyIdea supports processes digitally, automates routine activities and promotes communication intelligently, which saves time and resources.
• Transparency: With AnyIdea, you and all participants have a clear overview of the results and progress of an idea campaign at any time. Users can discuss ideas, comment and support each other.
• Data-based decisions: AnyIdea provides comprehensive statistics, KPIs and visualizations of ideas, interactions and evaluation results in order to be able to make well-founded and comprehensible decisions.
  
  

Possible application examples
Idea campaigns and challenges can be used for a variety of purposes.

1. Strategy and business development
   - For the development of new business models or markets.
   - What ideas are there for business expansions and new partnerships?
   - Input and new approaches to achieve strategic goals.
   - How can existing technologies be applied elsewhere?
   - What do certain trends mean for our company and what potential can we use?
   
   
2. Market surveys and needs surveys
   - What do (potential) customers want and expect from a product or service?
   - What do customers want?
   - How and why do customers use certain services?
   
   
3. Product development
   Customers can be directly involved and/or colleagues who are in contact with customers, e.g. sales, service, support.
   - How can existing products be improved?
   - Which product updates are important for customers and which are not important?
   - Customer-focused product planning and roadmap
   - Idea campaigns to develop new products or services.
   
   
4. Ideathons/hackathons
   Organization of creative competitions with external parties to find innovative solutions to specific challenges.
   
   
5. Continuous improvements (KVP)
   Idea campaigns for continuous optimization of business processes and workflows.

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